Crave Content Portfolio
Client work and personal projects
Graphics
Trelant Pest Control
Website Design
Branding
Search Engine Optimization
Graphic Design
Logo Creation
Analytic measurement
Trelant Pest Case Study
Problem
Trelant Pest Control was a new distributer in the digital market space and I was challenged with developing the branding from scratch and website design. The owner of the business needed devoted their time to the forefront and day to day needs of their business such as attaining licensure, attaining equipment and service products, and on-boarding clients. This led to logistical and management challenges that could not be addressed by the owner. I was hired as the sole digital marketer and web designer for marketing initiatives.
Solution
I launched the website, established branding, created training videos, provided advertisement consultation, and designed the logo. This was done through creating batch graphics, responsive web development, design, photo and video editing, user research, font style creation, ongoing site optimization, and analytic measurement. To create the branding, I included photographs and used color psychology to increase customer loyalty and trust. I also ensured that the logo was unique, simple, and concise. The website follows a pleasing navigation structure, interactive content to improve UX, and custom integrations.
Results
The business is in its early days for the service, but the results have exceeded expectations. Since the website and branding launch, the median active customers, key engagement, retention, and adoption and acquisition metrics have increased and improved.
Testimonial
“Finger Flyer was looking for a sales and marketing manager to open up sales in a new region. Crave Content was in charge of email marketing in the state of New York, finding new contacts and leads. Crave Content took the time to understand who we are as a business and would highly recommend them for a position at your company.“
- Jacob Parker: Founder and CEO of Finger Flyer
Photography
Social Media Management
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Art and Design Business Page
This page offers various art services and commissions. @CraveArtContent is able to generate sales through the use of social media. The account has reached over 13.5K users and has gained 2,500+ followers.
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Food Blog and Theme Page
@CraveFoodContent has reached over 10.7K users, over two thousand users have engaged with our content, gained more than one thousand follows within the first month with a 1,555% following increase
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Influencer and Promotion Page
This page partners with various bands to promote products and services through advertisement campaign collaboration. This page has reached 22,600+ users, gained a following of over 2.7K, and has had 5K+ content Interactions.
Blogs and Newsletters
Turn Your Blogs in PDFs
Portability: A PDF is a highly portable file format that can be easily downloaded, saved, and shared across different devices and platforms, without losing its formatting and design. This makes it convenient for your audience to read and access your blog content offline, especially when they are on the go.
Accessibility: Not everyone has access to a stable internet connection, and some people may prefer to read content offline, without the distractions of ads or social media notifications. By offering your blog content in PDF format, you are catering to a wider audience that values accessibility and convenience.
Branding: When you turn your blog into a PDF format, you have the opportunity to include your branding elements, such as your logo, color scheme, and website URL, which can help increase brand recognition and visibility.
Archiving: PDF files are an ideal format for archiving your blog content for future reference. This allows you to preserve your content in a digital format that can be easily retrieved and referred to, even after years have passed.
Lead Generation: By offering your blog content in PDF format, you can also use it as a lead magnet to attract potential customers or subscribers to your website or business. You can require users to provide their email address or other contact information in exchange for the PDF download, which can help you grow your email list and generate leads for your business.
Layout: Link to Other Relevant Blogs
Improved user engagement: By providing links to related content, you can encourage your readers to explore more of your website and spend more time engaging with your content.
Increased pageviews: Linking to other relevant blog posts can increase the number of pageviews on your website, as readers are more likely to click on links to other content that they are interested in.
Better SEO: Linking to other blog posts within your website can also help with search engine optimization (SEO), as it signals to search engines that your content is interconnected and provides more value to your readers.
Reduced bounce rates: By providing links to other relevant content, you can reduce the likelihood of readers bouncing off your website, as they have additional options to explore and engage with.
Improved user experience: By offering links to other related content, you can enhance the user experience for your readers, making it easier for them to find and access additional content that is relevant and valuable to them.
Promoting Your YouTube Channel Through Your Blog
Repurposing Content: Turning YouTube videos into blogs allows you to repurpose existing content and reach a wider audience through different mediums. Some people prefer reading blog posts over watching videos, so offering both formats can cater to different preferences.
Increased Visibility: By promoting your YouTube channel through your blog, you can increase visibility and attract more viewers to your channel. Your blog readers may not have been aware of your YouTube channel before, so promoting it can help increase your reach and grow your audience.
SEO Benefits: Blogging can help improve your website's search engine optimization (SEO) and increase your visibility in search engine results pages (SERPs). By using keywords in your blog posts that are related to your YouTube content, you can improve the likelihood of people finding your channel through organic search.
Improved Engagement: By offering both video and blog formats, you can cater to different learning styles and preferences, which can lead to improved engagement with your content. Some people may prefer to read a blog post to get an overview of the content, while others may prefer to watch a video to get a more in-depth understanding.
Diversified Monetization Options: By promoting your YouTube channel through your blog, you can also diversify your monetization options. You can earn revenue through YouTube ads and affiliate marketing on your videos, and also through sponsored content or product promotions on your blog.
Product Promotions
Adina’s Jewels
Adina’s Jewels is a New York City based jewelry brand. Their items are Sterling Silver & Plated in 14K Gold and worn by celebrities around the world. Adina’s Jewels uses social media channels to share their designs and make connections. I create content and collaborate posts to market their products, expand their audience, and drive traffic toward their website.
Orca Beauty
Orca Beauty is a newly established brand who contacted me for content creation, influencing, and expanding their audience. I took creative initiative to stage pictures of their products in a way that communicated their brands mission.
Why Videos?
Grow Revenue
Influence Buying Decisions
Bump Up Conversions